
NFL Sunday Ticket '17
2017 DIRECTV NFL Sunday Ticket campaign, which surpassed category norms for message recall, ad likeability & brand opinion, and was featured in AdWeek, Huffington Post & MediaPost. Partnered with Andreas Nilsson, named 2016 commercial Director of the year to develop the campaign, along with actor Charlie Day and pro athletes Dak Prescott, Antonio Brown & Vic Beasley.
Role: Client

"Fans" :30 Launch TV

"All vs Some" :30 TV featuring Dak Prescott of the Dallas Cowboys

OTT Product :30 TV featuring Vic Beasley of the Atlanta Falcons

Social Media video featuring Antonio Brown of the Pittsburgh Steelers

National Print for ESPN Magazine
